The Boxer Strategy packs a punch

With bold, effective solutions that elevate brands and strengthen community impact.

Founded by visionary leader Ashley Boxer, the firm helps companies connect the dots through strategic outreach, purposeful partnerships, and results-driven engagement.

About Us

The Boxer Strategy is an advisory firm dedicated to helping companies expand their public presence and deepen their community impact.

With expertise spanning external affairs, assisting companies with traditional and external affairs portfolios, government affairs, corporate social responsibility, community outreach, strategic partnerships, and brand positioning, the firm delivers tailored strategies that drive measurable results. Guided by a commitment to excellence and purpose, The Boxer Strategy empowers clients to lead with authenticity, engage meaningfully, and achieve knockout success.

Ashley Boxer is the founder and president of The Boxer Strategy

A respected leader in external affairs, she has built her career at the intersection of business, government, and corporate social responsibility, bringing together cross-sector partners to expand social impact, enhance visibility and drive measurable results.

Before launching The Boxer Strategy in 2022, Ashley served as Vice President of External Affairs for Broward Health, overseeing government relations, public affairs, and the Children’s Diagnostic and Treatment Center in Fort Lauderdale. Her previous roles include Assistant City Manager for the City of Fort Lauderdale, Corporate Director of Government Relations for Memorial Healthcare System, and Corporate Manager of Government and Community Relations for Baptist Health South Florida.

Ashley began her career in the nonprofit sector,

where she oversaw fundraising and development for the National Kidney Foundation of Florida and lead marketing and communications efforts across South Florida for the American Heart Association. She later advanced into senior external affairs and leadership roles across healthcare and government, including Broward Health, Memorial Healthcare System, Baptist Health South Florida and the City of Fort Lauderdale. This multidisciplinary background shaped her expertise in external affairs, stakeholder engagement, government relations and corporate social responsibility.

A respected leader in her field, Ashley has received numerous professional and civic honors, including Lifestyle Magazine’s Women of Influence, the Girl Scouts of Southeast Florida’s Emerald Award, The Education Fund’s Public School Alumni Achievement Award, and Healthy Mothers Healthy Babies Coalition of Broward’s Mother of the Year Award. She was also named to the University of Florida’s Inaugural 40 Gators Under 40, South Florida Business Journal’s Forty Under 40, and American City Business Journals’ Rising Stars Influencers lists. In 2020, she was selected for Florida Blue Key as an Honorary Tap, one of the most prestigious honors at the University of Florida.

Ashley holds a Bachelor of Science in telecommunications news from the University of Florida and an MBA from Nova Southeastern University. She lives in Fort Lauderdale with her husband, attorney Michael Lessne, and their daughter.

Our Services

Community Outreach

We help organizations connect authentically with the communities they serve through thoughtful stakeholder engagement, partnerships, and outreach initiatives that build trust and visibility.

Government Affairs

With deep public-sector experience, we guide clients through effective communication with local, state, and federal lawmakers and stakeholders to advance policy goals and strengthen relationships.

Corporate Social Responsibility

We design and manage CSR programs that align business objectives with community needs, driving measurable social impact and meaningful brand connection.

Strategic Planning

From concept to execution, we develop clear, actionable strategies that position organizations for long-term growth and success. This includes facilitating high-level introductions, aligning organizations with the right leaders and strengthening executive relationships that accelerate progress.

Corporate Board Engagement

We connect business leaders with purposeful board and other volunteer/leadership opportunities that expand influence, enhance reputation, and create community value. Leveraging Ashley’s extensive network, the firm also helps organizations identify and connect with the right senior-level talent, ensuring leadership teams are aligned with their goals and positioned for long-term success.

Public Speaking & Thought Leadership

We help leaders refine their message and elevate their voice through impactful speaking opportunities and strategic visibility platforms.

Community Leadership & Engagement

Ashley Boxer

has long been deeply engaged in advancing meaningful change across South Florida, bringing her external affairs expertise to nonprofit and civic organizations that strengthen education, economic mobility, healthcare access, and community partnerships. Her community work is centered in board leadership and strategic guidance across key regional institutions.

She currently serves on the Boards of Directors for Pace Center for Girls – Broward, the Greater Fort Lauderdale Alliance, and Zoo Miami Foundation . She also contributes to Broward Health Foundation, United Way Broward, Leadership Florida, and Leadership Broward through committee leadership, mentorship, and programming support.

Her service reflects a commitment to empowering women and girls, elevating nonprofit capacity, and fostering cross-sector collaboration that benefits South Florida’s communities. This dedication to meaningful engagement is also foundational to The Boxer Strategy, reinforcing the belief that strong community partnerships drive collective progress.

Her commitment to community engagement underscores the mission of her firm, The Boxer Strategy:

To not only elevate brand presence but also invest deeply in the neighborhoods and partners that drive collective progress.